Built by Practitioners, for Practitioners

Smart Hub Tech was founded on a simple premise: businesses deserve access to genuine Salesforce expertise without the complexity and overhead of large consulting firms.

Our founders spent years working within enterprise organisations and witnessed firsthand the challenges businesses face when implementing CRM systems. Too often, projects fail not because of the technology, but because of misaligned expectations, poor communication, and consultants who lack hands-on technical expertise.

We built Smart Hub Tech to be different. Every member of our team is a certified practitioner who has delivered real implementations. We don't just advise—we build, configure, and optimise alongside your team.

Important clarification: We are Salesforce Certified Consultants and Developers, not a Salesforce Partner. This distinction means we bring independent expertise and flexibility, without the constraints of partner programme requirements.

What Drives Us

These principles guide every project we undertake and every relationship we build.

Technical Excellence

We maintain the highest standards of technical proficiency. Our certifications are current, and we continuously invest in learning the latest platform capabilities.

Radical Transparency

No hidden costs, no scope creep, no surprises. We communicate openly about timelines, challenges, and costs throughout every engagement.

Outcome-Focused

We measure success by business results, not hours billed. Our solutions are designed to deliver measurable ROI and tangible improvements to your operations.

You'll Work Directly With Us

No account managers. No juniors handed your project after sign-off. When you work with SmartHub Tech, you speak directly to the certified consultants doing the work.

Eduard Pop

Founder & Principal Consultant

Eduard leads every client engagement at SmartHub Tech. With hands-on experience delivering Salesforce projects across B2B and e-commerce, he founded SmartHub Tech to give small businesses access to the same quality of Salesforce expertise as larger firms — without the overhead.

  • Salesforce Certified Administrator
  • Salesforce Certified Sales Cloud Consultant
  • Salesforce Certified Service Cloud Consultant
  • Salesforce B2B Commerce Accredited Professional
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Raul Kallai

Operations Consultant

Raul focuses on helping clients get more out of Salesforce day-to-day — cleaner data, better processes, and teams that actually use the system. He works closely with operations and sales teams to ensure implementations stick long after go-live.

  • Salesforce Certified Administrator

Stephanie Hood

Salesforce Administrator

Stephanie provides Salesforce administration support across client projects — from user management and reports to ongoing system health checks and training for end users.

  • Salesforce Certified Administrator

Our Track Record

47+

Years Combined Experience

150+

Projects Delivered

12

Active Certifications

98%

Client Satisfaction

The Advantages of Working With Certified Consultants

Cost-Effective Expertise

Direct access to certified experts without the overhead costs of large consulting firms. You get premium expertise at competitive rates.

Agile & Responsive

Small team, fast decisions. We adapt quickly to changing requirements and maintain direct communication throughout your project.

Dedicated Resources

You work with senior consultants from day one. No junior resources learning on your project—just experienced practitioners delivering results.

UK & EU Focus

Based in London with deep understanding of UK and EU business practices, regulations, and GDPR compliance requirements.

Independent Advice

We're not bound by partner agreements. Our recommendations are based solely on what's best for your business, not vendor relationships.

Long-Term Partnership

We're invested in your success beyond go-live. Our support packages ensure your Salesforce investment continues to deliver value.

Ready to Work With Experts?

Let's discuss how our team can help you achieve your business objectives. Schedule a free consultation today.

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